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Have a Ball Rolling Strikes at
Sleep Country USA’s Pajama Bowl for Foster Kids

9th annual event raises money for foster children to participate in life-shaping “little wishes” programs and extracurricular activities

Seattle – March, 10, 2014 – Put on your PJs and polish your bowling balls! Registration is now open for Sleep Country’s ninth annual Pajama Bowl for Foster Kids. The Northwest’s #1 mattress retailer will host the dual-city event in Portland and Seattle on Sunday, April 27th to raise money for local foster children.

Throw gutter balls or strikes – you’ll still change the lives of area foster children

Thousands bowl in the annual Pajama Bowl event each year to help ensure foster children and youth can afford to participate life shaping extracurricular activities. Participants form teams of four-to-five bowlers and raise a minimum of $250 ($50 per person). All funds raised go directly to Sleep Country’s nonprofit foster organizations to help make foster children’s “little wishes” a reality. These activities include joining a sports team, learning to play a musical instrument, attending a class field trip, or going to summer camp, where siblings are often reunited.

“Participating in extracurricular activities greatly improves a child’s quality of life and potential for future success. Unfortunately, foster youth often go without these experiences due to a lack of funding,” said Jeff Judy, Executive Director – Pacific Northwest at Olive Crest, a 2013 Pajama Bowl Beneficiary. “With support from Sleep Country’s Pajama Bowl, the foster children we serve have been able to attend summer camp, participate in sports teams by being able to get the equipment and shoes, participate in music with instruments, and get a leg up in school with extra support. We’re incredibly thankful to watch them gain a sense of belonging, build their self confidence and create positive memories alongside their peers.”

How to put the “fun” in fundraising

Footies, flannel or your favorite cartoon character – grab your best pair of PJs and sign up to bowl at www.sleepcountryfosterkids.org. Portland bowlers will have a ball at Big Al’s in Beaverton, and Seattleites will roll into ACME Bowling, Billiards & Events in Tukwila OR TechCity Bowl in Kirkland. When registering, participants will also select their bowling start time – either 11am or 2pm, and choose the recipient foster organization that will receive their donation dollars.

To become the winning team, start practicing!

Giving back to an important cause is the biggest perk of joining in the Pajama Bowl fun, but what’s a PJ party without prizes? A grand prize winning team will be selected from Portland and Seattle, and each member will receive a queen-size Simmons Beautyrest world class mattress! Scores are based on combined bowling scores, amount donated over the minimum ($250), and participation in raffles. Points are also given for pajamas – style and flair count! Earn the title of ‘Best Pajamas’ by wearing your most outrageous, yet family-friendly pair. You’ll also have the chance to win fun prizes throughout the event including music CDs, DVDs, event tickets and more.

Last year’s Pajama Bowl raised a record-breaking $154,000, and to date, the event has garnered more than $750,000 in donations. Ready to bowl? Sign up to today at www.sleepcountryfosterkids.org! If you can’t make the event, sponsor a team or make a donation to help support the cause. See you at the bowling alley!

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About Sleep Country USA
Sleep Country USA is the No. 1 bedding specialist in the Northwest, with more than 80 mattress stores throughout the region. Founded in 1991, Sleep Country USA features top-quality, brand name mattresses from Simmons®, Beautyrest®, Sealy®, Posturepedic®, Tempur-Pedic®, Stearns & Foster®, and Serta iComfort®, as well as premium adjustable beds, futons, and wood and metal accent beds.  The company emphasizes customer service and satisfaction with its Money Back Comfort Guarantee and Free Red Carpet Delivery Service. Sleep Country USA’s award-winning Sleep Country Foster Kids program actively contributes to its communities through ongoing donation drives and fundraising events that benefit the Northwest’s nearly 20,000 foster children. For more information about Sleep Country USA or the Sleep Country Foster Kids program, please visit www.sleepcountry.com or call 1-888-88-SLEEP.

Media Contacts:
Revolution PR for Sleep Country
Shauna Nuckles, (208) 819-2859, shauna@revolutionpr.com
Jennifer Karkar Ritchie, (206) 354-8049, jennifer@revolutionpr.com